Associate Product Brand Manager

Let Us Power Your Potential

Taylor Corporation is a dynamic, diversified company with big plans for the future - and your career. We power our employees' potential and strive to create opportunity and security for every member of the team. If you're ready for something bigger - more challenge, more variety, more pathways for professional growth - we should talk. We're passionate about our work, we believe there is always a better way, and we're looking for people like you.

Ready to reach your potential? It's time to look at Taylor.

Your Opportunity: Taymark Inc. is seeking a Associate Product Brand Manager in our Merchandising Department to assist in the development and execution of merchandising strategy, product development, line extension and pricing strategy. The Associate Product Brand Manager collects data related to brand performance, competitiveness, and trends in the marketplace and recommends strategies based on research and analysis.They will also ensure the product integrity of catalogs and websites, pricing goals and product presentation. The Associate Product Brand Manager will evaluate alternative courses of action to minimize sales impacts of margin improvement efforts and to ensure reaction to marketplace changes.

Your Shift:

• Monday - Friday, 8:00 am - 5:00 pm in a hybrid environment (remote and onsite) with flexibility to work with your schedule.

Your Responsibilities:

• Develop effective product line strategies to specific marketing campaigns (catalogs, web sites, tele-sales, etc.) based upon analysis of past and current performance in campaigns, sales, margin and advertising expense analysis of historical data for assigned categories

• Evaluate competitive pricing information and implement pricing strategy and price changes based upon market structure

• Attend trade shows, if assigned, to research new ideas and market place trends in order to maintain competitive positioning in the marketplace

• Assess, develop and test new products and new product categories in order to increase sales and margin

• Manage products through the development cycle; ensure final product appeals to customers, ensure cost effective development, manufacturing, packaging and pricing to affect profitability

• Manage inventory levels to maintain proper levels for selling as well as the ability to recognize and implement excessive inventory strategies

• Demonstrate understanding of product, marketing campaign and brand P&L's; mail plans/contact streams, ecommerce, systems, reporting and the internal processes for a product

• Ensure department compliance to margin goals, evaluate and implement new methods of cost reductions on an on-going basis

• Ensure accurate system and collateral data to provide the most accurate and compelling product information possible

• Manage and determine catalog pagination and site categorization to ensure customer appeal and effective flow in collaboration with the online marketing team

• Ensure the integrity of the internet presentation, including merchandising strategy goals, pricing goals, product presentation and effective implementation in collaboration with the online marketing team

• Work with the Marketing, E-Commerce and Creative teams to develop catalog, other direct mail, tele-sales and online strategy, promotions, campaigns and pagination

You Must Have:

• Bachelors degree and experience in a multi-channel marketing environment

• 2+ years product development experience

• Strong computer skills including; Excel, Word and Microsoft Outlook

• Excellent verbal and written skills

• Ability to prioritize, organize, multi-task, and be able to take ownership of multiple brands, but also be able to work well in a team environment

• Ability to work in a fast-paced and changing environment, and manage several tasks / projects at one time

• Strong analytical skills in order to evaluate opportunities as well as to evaluate effectiveness of programs and determine go forward plans

• Ability to travel (10% of time) if assigned

• Have a passion for serving the education markets, children and Having Fun!

We Would Also Prefer:

• Experience in product management and development in direct mail and online marketing channels

The anticipated annual salary range for this position is $65k - $67k. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. The range listed is just one component of Taylor Corporation's total compensation and benefits package for employee.

About Taylor Corporation

One of the largest graphics communications firms in North America, Taylor's family of companies provide a diverse set of products, services and technologies addressing the toughest communication challenges. For nearly 50 years, Taylor has been a premier provider of powerful and innovative products, services and expertise for individuals, businesses and distributors large and small. Our 10,000+ employees spanning 26 states and seven countries work diligently to create the interactive, printing and marketing solutions that have helped build some of the world's more recognizable brands. Everything we do begins with identifying the unique priorities and needs of our customers and creating one-of-a-kind solutions. We offer a comprehensive benefit package including several health plans to choose from, dental, vision, wellness programs, life and disability coverage, flexible spending accounts, health savings accounts, 401(k) plan with company match, paid time off (PTO) and 64 hours of annual holiday pay.

The Employer retains the right to change or assign other duties to this position.

Taylor Corporation is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Taylor Corporation including all partners and affiliates is an Equal Opportunity Employer/Veterans/Disabled.