Product Marketing Manager

Thomson Reuters
life insurance, parental leave, paid time off, paid holidays, tuition reimbursement, 401(k)
United States, Virginia, McLean
1410 Spring Hill Road (Show on map)
Dec 30, 2024
Are you passionate about the chance to bring your product marketing experience to a world class organization that is leading the way in both content and technology to serve and protect our citizens home and abroad? Do you have the skills necessary to drive the success of a solutions portfolio? Then Thomson Reuters Special Services (TRSS) is looking for you! About the Role As a Product Marketing Manager, you will be responsible for championing customer insights, shaping go-to-market strategies, and fueling market differentiation. As the Product Marketing Manager, you will also contribute to a variety of areas including: Product Positioning & Messaging Develop compelling product positioning, messaging, and value propositions that resonate with buyers, decision-makers, and industry influencers. Ensure messaging articulates our differentiation and aligns with our overarching company vision. Competitive Intelligence & Market Analysis Conduct market research and competitive analysis to identify trends, opportunities, and threats. Monitor competitor activity and leverage insights to influence product development and go-to-market strategies. Act as a thought leader, sharing competitive insights with internal stakeholders and incorporating them into sales enablement materials. Customer-Centric Strategy Collaborate with customer success, sales, and product teams to build a clear voice of the customer. Collect and synthesize qualitative and quantitative feedback to identify customer pain points and opportunities. Develop a deep understanding of the customer ecosystem, mapping TRSS products and solutions to key touchpoints within customer workflows. Proactively anticipate industry workflow evolution and emerging trends to position TRSS as an innovative, indispensable partner in addressing future customer needs and optimizing operational efficiencies. Go-to-Market Execution Lead cross-functional teams in planning and executing successful product launches. Develop and implement go-to-market strategies and campaigns tailored to government and commercial compliance sectors. Partner with demand generation and content teams to deliver impactful marketing materials that drive awareness, engagement, and conversions. Sales Enablement & Collaboration Equip sales teams with training, tools, and resources, including product collateral, presentations, and objection-handling guides. Design cross-sell and upsell motions that drive revenue growth across our portfolio. Strategic Vision & Planning Define and execute multi-year product marketing strategies aligned with business objectives. Identify and capitalize on market opportunities using data-driven insights and innovative thinking. About You You're a good fit for the role of Product Marketing Manager if you have: Bachelor's degree in Marketing, Business, or a related field; MBA is plus. Equivalent experience will be considered in lieu of a degree. 5+ years in Product Marketing or related roles, with experience supporting SaaS products. Expertise in competitive intelligence, market research, and customer insights. A proven track record of managing end-to-end product launches and multi-channel campaigns. Strong ability to synthesize complex information into clear and compelling narratives. Experience working in government and/or commercial compliance industries is a plus. Ability to obtain and maintain a U.S. national security clearance. #LI-CS1 What's in it For You? You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through: Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing. Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more. Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters cafe networking. Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact. Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world. In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan. Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. Eligible office location(s) for this role include one or more of the following: New York City, San Francisco, Los Angeles, and/or Irvine, CA; McLean, VA; Washington, DC. The base compensation range for the role in any of those locations is $112,400 - $208,800. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance. Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing. We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward. Accessibility As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. Protect yourself from fraudulent job postings click here to know more. More information about Thomson Reuters can be found on https://thomsonreuters.com.